Creator partnerships
Hang a piece.
Show us the room.
We work with a small group of creators whose homes feel calm and lived in. You pick a framed print, we send it free, and you film a short Reel of it on your wall. When your audience buys, you earn.
Apply to partnerAbout 2 minutes through Shopify Collabs. We reply within 7 days.
A note from the founder
I'm Ryushi. I run the MA walls from Tokyo. Every piece in the shop starts with something I've seen in Japan, like light on a shoji screen or moss on old temple stones, and my only test is whether I'd hang it in my own home.
I'd rather work with a handful of people who are genuinely happy to live with one of our prints than with a long list of accounts that post once and move on. If you care about how a room feels, I think we'll get along.
— Ryushi Nagata, Founder
What we'd love from you
Nothing scripted. We want to see the piece the way it actually lives in your space.
One short Reel
15 to 30 seconds of the print on your wall. Daylight, your own pace, your own words. Hanging it, a slow pan, a morning coffee in front of it. Whatever feels like you.
Clear disclosure
Tag @themawallscom and turn on Instagram's paid partnership label, or add #ad on TikTok. Your audience should always know it's a collaboration.
An ad code, if you're open to it
We'd like to run some Reels as partnership ads. That only happens if you share a partnership ad code for that post. No code, no ads. It's always your call.
What you get
Simple terms, paid automatically through Shopify Collabs.
Free
A print of your choice
Any poster or framed print in the shop, up to 24×36 in. Black, white or red oak frame. Shipping is on us.
20%
Commission on every sale
On orders placed through your link or with your code, up to 30 days after the click.
20%
Off for your audience
One use per customer. It's the best offer we run, so your code is genuinely worth sharing.
25%
As an Ad Partner
Share an ad code for your Reel and we raise your commission to 25% for 90 days. Partnership ads run under your name too, so they can bring new people to your account.
How it works
From application to first payout.
- ApplyTell us about your space and your audience.
- Hear backWe read every application ourselves and reply within 7 days.
- Pick your pieceChoose the print, size and frame. We ship it free.
- Film and postShare your Reel within about three weeks of delivery.
- EarnYour link and code track sales. Commission is paid out through Collabs.
Who we're looking for
Follower count matters less to us than how your home feels on camera.
- Home, interior, slow living, Japandi or minimalist content
- An audience mostly in the US, UK, Canada, Australia or Europe
- Instagram Reels first. TikTok and YouTube Shorts are welcome too
- Natural light, real rooms, a calm point of view
Questions
Does everyone who applies get a print?
No. We choose a small number of creators each month based on fit, and send gift offers to those we'd like to work with. If it isn't a match this time, you'll still hear from us.
Do I have to post?
We send the print hoping for a Reel, and that's what this program is built around. If it arrives and doesn't suit your space, just tell us honestly and we'll sort it out together.
Which orders earn commission?
Any order placed through your link, or with your code, within 30 days of the click.
How do I get paid?
Through Shopify Collabs. You set up a payout account once, and commission is paid automatically.
Who pays for shipping and import fees on the gift?
Shipping is free. Depending on your country, local import duties may apply when the print arrives.
What does a partnership ad code mean for me?
It lets us run your Reel as an ad that shows both your handle and ours. A code covers only the post you share it for. Ad Partners earn 25% commission for 90 days.
Can the terms change?
We may update rates for new partners over time. If anything changes for you, we'll tell you at least 30 days ahead, and anything you've already earned stays yours.
Questions first? Write to me at hello@themawalls.com.
